Matterless Studios Receives Backing from Animoca Brands to Build the Future of Digital Companionship for the Metaverse

2 min readDec 2, 2021


A Matterless doggo backflipping to make you happy.
Animoca Brands is a global leader in gamification and blockchain

December 2nd, 2021 — Matterless Studios is excited to announce that Animoca Brands is the newest backer of the Matterless vision of bringing augmented reality companions to the metaverse. Together with other notable backers like Kenetic Capital and Outlier Ventures, Animoca Brands is backing the world’s first truly social AR experience.

Matterless is building virtual animal companions embodied in augmented reality to help combat loneliness and alienation, with state-of-the-art AR technology and an innovative ecosystem and economy based on the upcoming Metamass token.

The matterless universe and its inhabitants are made up of metamass, the crystalized residue of all our digital interactions. By distributing metamass as a token and planting it in real-world locations you can attract wild matterless animals and grow plants that you can use to train your companions.

Yat Siu, the executive chairman and co-founder of Animoca Brands, commented:

“The sense of embodiment and presence in the shared AR of Matterless has significant potential to change how we feel about digital assets and characters. We look forward to helping the Matterless ecosystem and NFTs to grow.”

Animoca Brands is a global leader in gamification and blockchain with a portfolio of over 100 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse.

Nils Pihl, the CEO of Matterless Studios commented:

"Shared AR provides an entirely new canvas for stories to be told on, providing new and meaningful experiences that touch senses that haven’t previously been engaged by digital entertainment."

About Matterless Studios

Digital life. Real connections. True Affection.

Matterless Studios is an augmented reality studio building the future of digital relationships, creating outlets for human love, nurture, and creativity. For more information visit, join the Discord, or follow us on Twitter or here on Medium.




Matterless is building digital toys and companions in shared augmented reality. Play with magic.